1) Social potential (likes, dislikes, emotion, awareness, typographical patterns, needs etc...) which can be only analyzed by researching the demographic environment of people, For eg: If we choose to use keyword for our search engine marketing to be Specific like company name or competitors company name but original demo graphs may suggest that people prefer typing general terms like travel or website development.
2) Indirect Advertising (Embedding our message indirectly, while displaying other details). This very important element as direct advertising in some area might not solve the purpose, but if the same thing conceptualized and embedded through some clipping or survey or scheme can give better presence and might also get large amount of referral traffic. (Viral Marketing) |
